Religious Institutions

At the heart of every ministry is a defined purpose. With ministries growing in many directions; managing outreach programs, participating community volunteering, directing church school programs and even building new churches, one constant remains: the ability to ensure you have the funding to continue it all. WPA’s Ministry Membership Research helps religious organizations uncover the real answer to questions like:

  • What messages resonate most with your laity and clergy and what drives them to donate?
  • What spiritual “return on investment” do your members feel they receive?
  • What attributes about your ministry do your member’s value most?
  • What content is most meaningful for members?
Wilson Perkins Allen Opinion Research offers research services to break through surface feelings and uncover the true motivations behind ministry giving and tithing. Religious organizations are provided with reliable and actionable findings to increase the effectiveness of fundraising efforts and ensure a more focused and therefore effective ministry.