Crisis Management
WPA’s real-time crisis management services track coverage of your organization, assess how third parties are positioned towards you and analyze how you are perceived to be managing the situation. WPA’s Crisis Management methodology enables fine-tuning of the message based on feedback and instant intelligence on the success of changing your stance. It also allows for the termination of the program at the right moment and key reassurance to the directors of the right decision from an independent source.
WPA uses this research to identify stakeholder’s expectations, outline roles and responsibilities, develop decision trees, contingency plans, and crisis tool kits. The results of Crisis Management research studies help companies make effective strategic decisions to successfully make quick decision and avoid minimize the damage from what could otherwise be a crippling event.
