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WPA staff members are business people first and researchers second. We view ourselves as unique problem-solvers with relevant experience in implementing best-in-class solutions in numerous industries around the world. Regardless of the market or industrial sector involved, Wilson Perkins Allen Opinion Research enables organizations to achieve accurate, realistic, and actionable results.


Enough Already with Random Digit Dialing (RDD)

Donald P. Green, Yale University Alan S. Gerber, Yale University May 5, 2002 Abstract: Pre-election polls invariably use random digit dialing (RDD) to draw representative samples of likely voters. We make the case for an alternative sampling methodology, clustered random sampling from voter registra

Chris Wilson, Cruz Campaign uses Advanced Data Mining to Target Voters

CRUZ CAMPAIGN USING ADVANCED DATA-MINING TO TARGET VOTERS Read the complete article by Tom Abrahams at abc13.com “In the center of Ted Cruz’s national campaign headquarters in a southwest Houston high-rise is a group of staffers you may not know — but who may know a lot about you


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