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Over the years, WPA has established itself as a leader in traditional and leading-edge research practices. As a result of our long-standing involvement in market research and diverse industry experience, the principals of WPA are able to offer clients a unique, competitive, and comprehensive service-offering. WPA can provide large organizations and small businesses alike with the tools, intelligence, and analysis that will allow them to improve productivity, market position, and industry standing among their customers.

Enough Already with Random Digit Dialing (RDD)

Donald P. Green, Yale University Alan S. Gerber, Yale University May 5, 2002 Abstract: Pre-election polls invariably use random digit dialing (RDD) to draw representative samples of likely voters. We make the case for an alternative sampling methodology, clustered random sampling from voter registra

WPA CEO Chris Wilson talks Jeb Bush and 2016 on Fox News

I don’t think Jeb wants his slogan to be, “Read my lips, YES new taxes.” Jeb has to decide whether he is going to persist in holding positions that are unpopular with the voters he wants to support him. We already have a pro-high tax Party.  It’s called the Democrat Party.

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