Practice Areas

Over the years, WPA has established itself as a leader in traditional and leading-edge research practices. As a result of our long-standing involvement in market research and diverse industry experience, the principals of WPA are able to offer clients a unique, competitive, and comprehensive service-offering. WPA can provide large organizations and small businesses alike with the tools, intelligence, and analysis that will allow them to improve productivity, market position, and industry standing among their customers.


David Perdue wins Georgia runoff election; WPA only firm that predicted victory

Last night WPA’s client David Perdue won in an upset election runoff for U.S. Senate in Georgia. Take a look at the polling coverage leading up to Perdue’s victory. WPA was the only firm that predicted a Perdue victory.  Also, read what POLITICO had to say about WPA partner Chris Perkins below:

The importance of reputation management

You should never underestimate the cost of a poor reputation. There are countless examples out there of companies that choose to ignore basic reputation management. As communities shift online, maintaining a stellar reputation is both easier and more important than ever. Bottom line ignoring reputa


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