Focusing On Ohio –The Key Swing State

Focusing on Ohio – The Key Swing State Fox News Happening Now Leland Vittert July 4, 2016 11:32 AM (ET) WPA Research CEO Chris Wilson appeared on Fox News to discuss key swing state Ohio and current dynamics there in the race for President between Donald Trump and Hillary Clinton. Watch the full video here: […]

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Is Polling Dead? Far From It.

One of the things we hear a lot about in our industry and the media is that it’s hard to find a good poll these days. As you may know, we disagree. And while I don’t want to digress into the often misunderstood differences between media polls, professional campaign polls, and market research survey work, […]

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The Importance of How You Ask Questions 

Are you a conservative or a liberal? Do you believe government is the answer to our nation’s problems or their cause? Notice something about the two questions above. You’ve probably seen them in an online survey. They’re great for generating clicks and getting people riled up, but they’re largely meaningless statistically. As anyone who has […]

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WPA CEO Chris Wilson to Appear on Microsoft Panel to Discuss Modeling Voter Persuasion

Chris Wilson, CEO of WPA Research and director of research and analytics for Cruz for President, spoke about the use of predictive analytics, behavioral modeling and other cutting-edge ways the campaign used data to identify supporters and get out the vote.Microsoft sponsored the campaign and data technology panel, which was held May 18 at George Washington University’s Graduate […]

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Three Thoughts on the Iowa Polls

So Ted Cruz won.  That was unexpected to a lot of people, included otherwise very good pollsters like Ann Selzer (who conducts the Des Moines Register poll) and Douglas Schwartz (who is the head of the Quinnipiac poll). The cat is pretty much out of the bag now though that it wasn’t unexpected to us […]

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Four Thoughts About Iowa Tonight

This isn’t a “what to watch” post. What to watch has been done and done better than I have the remaining mental resources to do it. But here are four thoughts about tonight’s Iowa Republican caucus.  If they help you with a deeper understanding of what happens tonight, you’re welcome.  If they don’t, well…to steal […]

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44 Percent Of Democrats Support Taking Refugees From A Fictional Country

FOR IMMEDIATE RELEASE                                       December 23, 2015  44 Percent Of Democrats Support Taking Refugees From A Fictional Country Press Contact: Lauren Luxenburg lluxenburg@wparesearch.com Washington, DC – Public Policy Polling, which is known for adding questions in surveys to exploit Republicans who are less informed, recently found that 30% of Republican voters would support bombing Agrabah, […]

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TFAS Alumni on the Campaign Trail: Chris Wilson

TFAS Alumni Newsletter TFAS ALUMNI ON THE CAMPAIGN TRAIL: CHRIS WILSON (ICPES 90) Whether it’s a nationally televised debate, or a friendly debate between acquaintances taking place on your Facebook news feed, it’s clear the 2016 primaries are right around the corner. America is in full swing election season, with less than one year from […]

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Why The Polls Showing Donald Trump Winning Iowa Are Bogus

There’s a reason why people aren’t using the CNN Iowa poll, and if he spent less time attacking Megyn Kelly and more time reading into the methodology behind different polls, maybe he would come to the understanding as to their difference, and why certain polls are more accurate than others. If you scroll down his twitter […]

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FiveThirtyEight: Iowa’s Women Could Be Donald Trump’s Undoing

Although Democrats have relied on rhetoric about women’s health when trying to energize a certain female voter base, Republican or Republican-leaning women are more slippery quarry. Chris Wilson, Cruz’s pollster, recalled work he did on Greg Abbott’s gubernatorial campaign against Wendy Davis, who was coming off her folk-hero filibuster of an abortion bill in the […]

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